Why Project One | Trek Bikes

You are unique. Your bike should be, too.

Shine like the sun. Blend into the night. Stand out from the crowd. Be one with the forest. No matter your style, Project One ensures you bike will match perfectly. With a seemingly endless palette of colors to choose from, plus stunning designs from our team of artists, Project One allows you to saddle up with self-expression on a one-of-a-kind ride that’s masterfully painted just for you.

Choose how you customize

Whether you want to blend colors, customize logos, or just cherry-pick your components on a stock frame color, there’s a Project One option that’s perfect for you. Explore eye-catching designs curated by our artists or let your imagination soar crafting your dream bike from scratch.

Select

Custom build
We design: Choose your frame color, then customize all the parts specific to your needs. Our master builders will assemble it for you.

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Brandmark

Classic customization
You design: Pick from a seemingly endless palette of paint colors, then choose a logo color and size to build a bike that matches your style.

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Tri-Color

Pick your favorite colors
You design: Got more than one favorite color? You don’t have to leave anything out. Customize three different frame elements with tons of color choices.

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Full Fade

Two colors in tandem
You design: You pick from 14 Full Fade color options and your choice of logo color to blend your favorite colors together for one sweet ride.

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Designer Series

We got you
We design: Premium, curated schemes from our masterminds of color, painted in Waterloo. The perfect balance of personal preference and professional expertise.

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ICON

Absolute artistry
We design: A collection of ultra-premium designs featuring paint schemes filled with texture, depth, and mood. Each ICON showcases the passion that the most experienced Project One artists bring to their craft.

They dream in design

Our team of talented designers breathe creativity into every Project One bike. Whether honing our paint selection to the most eye-catching combinations or using their artistic perspective to craft completely unique designs of their own, these artists are where it all starts.

Primed for the best painters

With designs on lock and paint guns prepped, our top painters take to the stage to transform your frame into a true work of art. They capture every meticulous detail to a T, so you can bring home a bike that truly shines.

Built to perfection

Any mechanic can wrench, but only our master builders can transform a work of art into your perfect ride. They’ll take your cherry-picked components and masterfully build your bike so it’s ready to roll as soon as it gets home.

“The Trek team offers exceptionally crafted, exclusive custom paint jobs on their bikes unlike any other in the bike industry... Trek pulls out all the stops to make the custom bike experience a reality for their loyal fans.”

- Design & Innovation Award, 2022

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Talent isn't much without passion, and our design crew is teeming with both. These carefully curated, premium schemes come directly from the brushes of our most talented bike painters.

Explore the Designer Series