Join the #GoByBike movement

Our world, our responsibility

Choose your bike for one or more trips each week and tag a photo of your ride with #GoByBike for the health of our people and planet.

Don’t know what you’ve got till it’s gone

Freedom to roam. To explore. To be human. As we emerge from isolation and enter the world, let’s see opportunity. Do we want to return to the same world, or do we want to make a better one?

The next curve we need to flatten...

The world was already in a tough spot before a global pandemic shined a bright light upon what was just under the surface. As time has progressed, the amount of carbon dioxide in our atmosphere has risen to dangerous levels, along with the earth’s temperature.

Time to do our part

It is not until we examine the choices that we all make that we can begin working towards a better, cleaner future. We’ve learnt that we can change. We can adapt. We can alter our behaviour. And, with regard to the natural world, this is a very good thing.

Collective action works

If this year has taught us anything, it’s that the fate of our world is linked to the action of its inhabitants – and that we can come together and take collective action. It all comes down to each person choosing to put the greater good first.

How to join the #GoByBike movement


Choose your bike over your car for at least one trip each week.


Share the message by posting a photo of your ride and using the #GoByBike hashtag.


Invite others to ride and take action by tagging them in your photo.

What can you do?

Find #GoByBike stories and inspiration on our blog

Learn more

Ride bikes, have fun, feel good :)