1. Loading...

Trek Factory Experience

Trek Project One bikes are handmade with unparalleled care in the world’s foremost bicycle research and development facility. Your custom Trek is one of a kind, and your experience of seeing it for the first time should be just as extraordinary. We are now opening our doors to you for the ultimate custom bicycle experience.

Option 1 - Trek Factory Pick-up

After you’ve ordered your dream bike at your local Trek Retailer, come to our Waterloo, Wisconsin headquarters to meet your bike and the people who brought it to life. This experience includes an exclusive VIP tour of Trek’s headquarters, design and manufacturing centre and offers the chance to ride your new bike on the famous Trek Lunch Ride.

The Trek Factory Pick-up experience includes:

A welcome with your own private concierge
New Project One bike unveiling
A VIP Trek factory tour
A meet-and-greet with the Trek development team
Lunch in the Trek Café
A group lunch ride
Trek Race Shop expertise
Packing of your bike in your new Scicon travel bag (included)

Option 2 - Trek Factory Order

Visit the Trek headquarters in Waterloo, Wisconsin, to get professionally fitted, pick out your new custom Project One bike with all of your fit specifications and order it on-site. This experience includes a Trek Precision Fit with one of our Master Fitters, the same people that work with the athletes of Trek Factory Racing. After you order your Project One on-site, your bike will be handmade and shipped to your preferred local Trek Retailer for assembly.

The Trek Factory Order includes:

A welcome with your own private concierge
A VIP Factory Tour
Meeting your Trek development team
Lunch in the Trek Cafe
A group lunch ride
Trek Precision Fit
Project One ordering support
Pro Race Shop expertise

Make the most of your custom experience. Trek Travel offers optional full travel agency support, hotel booking at our very own Mansion Hill Inn, trip extensions and much more.
Learn more and book your Trek Factory experience today at trektravel.com

Product Compare Rack

Start comparison
Australia / English
You’re looking at the Australia / English Trek Bicycle website. Don’t worry. We’ve all taken a wrong turn before. View your country’s Trek Bicycle website here.