Greater than the sum of its parts, your final Project One Ultimate ride is more than just a bike, it’s a journey. It’s a breathtaking work of art that can only come to light when brilliant ideas meet masters of craft. It’s a bike that no one else in the world will have. A true One of One.

Ultimate inspiration

Every Project One Ultimate bike is treated to a well-deserved photoshoot at our state-of-the-art photography studio in Waterloo, Wisconsin.
Explore some of our favourite creations and spark your dreams.

Jolanda wanted her bike for World Championships to invoke tranquillity: mountain mist, bamboo, ethereal skies. Senior Trek mountain bike designer, Katy Steudel, took those suggestions from the Olympic champ and let her imagination soar. The result is a stunning Supercaliber that features Japanese woodblock print-inspired bamboo with wispy dark mist at the bottom that transitions to airy and bright cumulus puffs and a sun-catching chroma sky.

Ellen’s record-setting Speed Concept features blue that mirrors Cote d’Azur baseline paint – a staple in velodromes around the world. A 'Hold the Line' graphic on her top tube is a reminder to Ellen of one of her toughest tasks: keeping her bike steady and fixed on the inner line of the velodrome track as she hammers through the laps as efficiently as possible.

Brandon Semenuk’s Ultimate legacy

Over the years Brandon Semenuk, has charged hard through the mountain biking world, and he’s got a collection of bikes to back it up. Inspired by a love of rally racing, he’s designed a handful of Trek Sessions that give a nod to the car world, and to switch up his themes, his 2022 custom single-crown Session paid tribute to the unsung heroes of mountain biking – trail builders.

Ellen Noble gives the Ultimate gifts

Ellen designed her Ultimate Boone with future cyclists in mind. This bold ride turns heads, but the best part about it is its purpose – Ellen created it as a gift to Grow Cycling Foundation, where it will be raffled off and its proceeds used for promoting education, access and opportunities that increase diversity and inclusion in cycling.

When Robbie started dreaming up his Ultimate Madone, he had one goal – to match the exact shade of green from his Tour de France jerseys. But after partnering with master designer, Micah Moran, Robbie’s bike became so much more. A customised logo was crafted from a 'one brushstroke' concept, bringing both Robbie’s personality and decorated cycling career to life this bold and dramatic paint scheme.

Repping the Bay Area, Amity wanted to bring her mother’s late- 50s - early-60s San Francisco vibes to life on her Ultimate Checkpoint. Influenced by Jefferson Airplane and Janis Joplin, her Summer of Love gravel ride is painted with psychedelic flair and an icon of Sutro Tower – the enormous radio tower that overlooks San Francisco.

Bo Jackson has a decorated history in sports, but his professional baseball and football days aren’t what come to life in his Ultimate Domane+. Instead, Bo pays homage to all those who lost their lives in the tornado outbreaks of 2011 and 2019 – a cause he has raised over US $1.5 million for at his annual Bo Bikes Bama charity ride.

Casey Brown’s Wild-West Session

When Casey designed her Session for Red Bull Formation, she wanted it “to look nice in the desert”. Senior mountain bike graphic designer, Katy Steudel, knew just what to do. She gave the bike its wild-west flair with inspiration pulled from vintage ink, with rattle snakes, wild horses and flowers that come together on this absolute ripper.

Shimano’s pursuit of perfection

In celebration of 100 years of excellence, the Project One team partnered with Shimano to craft a spectacular Émonda that honours the company’s journey to greatness. The design is inspired by kintsugi – a form of artistic pottery repair that bonds cracks and breaks together with precious metals for an end product that highlights its imperfections. It reminds us that true beauty lies within the challenges we face and our growth as we overcome them.