Why Pure /
Pure is our easiest-to-use geared bike. Easy on, easy off. Stay in the saddle, put your feet down. Ahhhh.
Biking doesn't get any easier than this. Pure's low stance and stable ride inspire confidence—and you can plant both feet on the ground while sitting on the saddle.
Highlights /
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Balance & control
Our exclusive Feet First geometry lets you plant your feet firmly on the ground without ever leaving the saddle.
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Comfortable ride
Relaxed, heads-up riding position. Comfy cruiser saddle. Wide, stable tires. Enjoy the ride!
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Lowstep on and off
Every Pure offers a lowstep option for easy step-through entry.
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Sleek frame
A slim and sexy Alpha Aluminum frame makes Pure ride light and look great.
